Project Brief

Foxtel Go is the IPTV solution of FOXTEL, which allows customers to stream live sports events or TV shows anytime, anywhere, on their mobile devices with the Foxtel Go App. The product was redesigned in 2015 for iPad. After we finished that device we proceeded to translate the designs into mobile IOS.

Project Goals

  • Translate designs from tablet (iPad) into mobile (iPhone)
  • Design components align to mobile patterns
  • Align design with the iQ3 (Foxtel’s Set Top Box) to showcase the benefits to all
  • Accomodate carousels for mobile
  • Restructure IA to fit accordingly on mobile devices




Lead UX Designer: Juan Cordoba


  • User Inteface Design
  • Prototyping
  • Usability testing for concepts validation
  • Stakeholder presentations
  • Collaboration with the business analysts in the creation of detailed requirements
  • Design iterations including stakeholder feedback

UI Design

The UI Design challenge was to translate the IA originally designed for tablet. Also simplifying current features and integrating seamlessly using mobile patterns.

Usability Testing

The mockups were tested with 5 users who gave us valuable feedback and helped us to refine some of the functionality and navigation.

Go to Prototype

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